On the job: How one CEO traded his suit for a forklift when most of his staff got CovidJanuary 26, 2022
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LANDOFPLENTY
Craig Rochat, CEO of Land of Plenty Food Group, did not expect to enter the New Year taking an urgent crash course in operating a forklift truck. But that’s what he was faced with when two-thirds of his staff came down with Covid in the first week of January, and he found himself alone at his warehouse in Sydney, Australia. Rochat, who runs the food manufacturer and distributor alongside his wife Karen Lavecky, its founder and creative director, had no choice but to hang up his suit and begin loading up pallets onto trucks for distribution.